Porcelain Publishing / IVC / Volume 2 / Issue 2 / DOI: 10.47297/ppiivc2026020201
ARTICLE

From "Spectacle" to "Spectacle": The Evolutionary Perspective of the Implications of Artificial Intelligence Imagery in Science Fiction Films

Zhifeng Hu1 Hongfei Song2*
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1 School of Arts and Communication, Beijing Normal University, Beijing 100875, China
2 School of Visual Media and Communication, Beijing Film Academy, Beijing 100091, China
Published: 12 June 2026
© 2026 by the Author(s). This article is an open access article distributed under the terms and conditions of the Creative Commons Attribution (CC BY) license (https://creativecommons.org/licenses/by/4.0/)
Abstract

Science fiction cinema represents a perceptual rehearsal and presentation of a "post-human illustrated handbook," naturally characterized by imagination and curiosity. Artificial intelligence (AI) imagery in science fiction films serves as a crucial object of interpretation within the "cultural spectacle" of film studies. This is based on its ability to fully mobilize the audience's sensory and physiological functions while providing a sense of novelty. AI imagery not only acts as a projection of the audience's imagination regarding specific events in their reality but also plays a role in deducing "post-human" scenarios based on immediacy. Under the guidance of national macro-policies, the booming AI industry creates market opportunities for the construction of AI imagery. Consequently, the localized construction of AI imagery serves as an innovative result of "national strategic imagery" providing reciprocal feedback to the real-world AI industry.

Keywords
Humanistic Spectacle
Artificial Intelligence Imagery
Science Fiction Film
Technological Spectacle
Funding
This article is a phased research result of The 2023 National Social Science Fund of China Art Major Project "Research on the Creation and Communication of National Strategic Imagery from the Perspective of Creating a New Form of Human Civilization" (Approval No.: 23ZD06), Sub-project 3 "Research on the Artistic Expression and Innovation Paths of National Strategic Imagery".
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